Growth by Design: Inside Conrad Zurini’s Strategy for Building a Brokerage Empire
How do you scale your brokerage without sacrificing culture or consistency? For Conrad Zurini, Broker/Owner of RE/MAX Escarpment and REMAX Niagara, it came down to one thing: building a brokerage that runs on purpose, not pressure.
In this episode of Power Moves: Brokerage Insights, Conrad explains how he led his network to the top of the REMAX President’s Circle list—three years running—and why clean data, intentional culture and customizable tech made it all possible.
From crafting a “cultural curriculum” that spans 14 offices to staying hands-on with recruiting, Conrad doesn’t just lead—he shows up. Daily.
You can also stream the audio episode here or on your preferred streaming platform.
Key takeaways include:
- Why pure data—not guesswork—is the foundation of smart growth.
- How to embed culture across multiple offices (hint: think like a university).
- The real reason ancillary services help agents stay—and thrive.
- What every broker needs to know about modern tech adoption.
- How being with REMAX helped Conrad to scale without losing identity or momentum.
Conrad’s story is one of sustainable brokerage leadership—and proof that the best-run offices are always one step ahead.
