Join RE/MAX, LLC President and CEO Nick Bailey as he interviews Peter Luft, RE/MAX, LLC Vice President of Franchise Sales.
In this special episode, Nick and Peter deep dive into the types of M&A support RE/MAX® can offer you and why now may be the opportune time to consider growth through a merger, acquisition or conversion. Best part? RE/MAX can help make it all happen.
Since 2020, Peter Luft has been at the helm of growth in his role as Vice President of Franchise Sales at RE/MAX and continues to expand its footprint year after year. Luft oversees all RE/MAX strategic sales initiatives and operations throughout the U.S., maintains a sharp focus on data-driven growth plans, mergers and acquisitions, conversions and startups.
We’ve created a cohesive, strategic growth strategy that benefits our existing membership and ownership group. They have a clear picture of where we’re growing and why we’re growing there.
RE/MAX, the #1 real estate franchise brand in the Franchise Times® Top 400*, is unlike other real estate companies, according to Luft. The difference, he says, is how deeply the entrepreneurial spirit is built into the RE/MAX business model and how RE/MAX doesn’t try to be all things to all professionals.
Everybody’s trying to provide the best support services, technology, working environment and culture. But RE/MAX is the only one who does what we do. Our business model attracts top performers who can maximize their potential in this business. RE/MAX has the brand, marketing clout, business system and tools to serve top agents. It’s what we do best—and no one else does it.
Luft began his career with RE/MAX in 1990 selling franchises in Indiana. He served as regional director and regional vice president before leaving and founding a successful real estate marketing company. He returned to RE/MAX in 2009, serving as RE/MAX Executive Director of Franchise Sales.
Growing the RE/MAX network is what I’m passionate about. Knowing how many lives have been changed because of franchise ownership through RE/MAX is powerful. Supporting my team and helping people take their business to the next level—that’s what gets me up in the morning. That’s what gets me fired up every day.
Business Growth With Smart Mergers & Acquisitions
The Power of Strategic Alliances »
In the competitive realm of real estate, growth is not just an option—it’s essential for survival. Aligning with a powerhouse like RE/MAX opens a world of possibilities. Strategic merger, acquisition or conversion opportunities could help your business scale more rapidly and efficiently.
M&A: The Multiplier Effect »
Imagine combining your local expertise with the global reach of RE/MAX. Mergers and acquisitions under our wing mean more than just possible expansion—it’s could also mean multiplying your resources, networks and market presence overnight.
Conversions: Seamless Integration, Maximum Impact »
Transitioning to a RE/MAX franchise isn’t just a change; it’s an upgrade. Our streamlined conversion process helps elevate your identity, optimize your operations and helps make your brand stand out in a saturated market.
A Dedicated M&A Program: Your Growth, Supercharged »
RE/MAX doesn’t just support your growth ambitions; we fuel them with a dedicated M&A program designed to help guide you with each step. From identifying potential partnerships to facilitating seamless integrations, our program is your blueprint.
Why RE/MAX?
Ready to Transform Your Business?
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*2023 Franchise Times Top 400 ranking of the largest U.S. franchises.